Hello everyone. Today I wanted to talk about last nights launch event, which took place at the Draycote Hotel in Rugby. It was the launch of my skincare products ‘TaylorMade’ and my first book, ‘Your best kept secret’.
Well, where do I even begin? To say that it was an emotional evening for me is a bit of an understatement. Even though I got all of this done really quickly (around three months, I think?) it still felt like waiting for the launch event, seemed to go on forever.
As we approached the evening, I felt a mixture of emotions, from excited to nervous and I had moments where I thought ‘wow, I can’t believe that I have done all of this!’ to ‘what the hell am I doing?’.
When it came to the moment where Richard made the introduction and I walked into the function room – I honestly felt so overwhelmed to see all of your familiar faces there.
But once I started talking, all of the nerves and all of that worry, suddenly just seemed to leave me. Here I was, talking about my products, to a wonderful bunch of people who I class as my Taylormade family. What on earth was there to be nervous about?
The highlights of the event:
Again, where to start, as there were SO many, but I think that the biggest highlight for myself, was actually SEEING people touching and feeling my products.
Seeing what had started out as a concept being something that people were talking about. It made me realise, that cheesy as this may sound – dreams really can and do come true for people, and that if you put your mind to something your really CAN achieve it.
I also felt honoured to have such a wonderful team around me, and there at the event to support me. I still pinch myself sometimes, at how the right people, the right ideas, everything just seemed to come together all at once, so quickly!
The launch of TaylorMade at Draycote Hotel, Rugby on May 16th 2019
The event wasn’t just about the launch of my products, it was about the launch of TaylorMade. I have always referred to my brand and my ethos as being TaylorMade and all about ‘YOU’. But recently, when I started to create my products, something clicked on a deeper level. I realised that I want to change my entire approach to treatments and how we operate in the Clinic.
And so as we move forwards, with the new TaylorMade branding, I plan to offer time slots that allow you to come and see me, for some bespoke unique YOU time.
I will take a look at what is going on with your skin, and there on the spot, I will make an assessment of what needs treating for you.
I can then provide you with a mixture of ‘treatments’ that work on all of the little areas that you want enhancing. This is where aesthetics moves from being ‘one size fits all’ to truly ‘TaylorMade’ and from that first session onwards, you then just come back and see me as and when you want something ‘enhancing’.
One thing’s for sure as I reflect upon the launch evening – I have so many plans in the pipeline, so much that I want to bring to you, my clients – because I have never been one to just settle. I don’t want to just ‘fit in’ to this industry. I want to be a game changer, and I want YOU to be who is the focus, not just the treatments – because the magic happens when the two come together and something TaylorMade is created.
Today, I am sitting at the Clinic, wrapping by hand, the books that are being sent out to people. I can’t wait to hear what you think of it! If you didn’t get your copy and would like to treat yourself to one, you can get it by clicking here.
Until the next time, have a great day and please raise a glass to Taylormade!
P.s if you were at the event, don’t forget to share your photos on social media using the hashtags: #taylormade #justforme and #yourbestkeptsecret.